Apr 29 | 14:05 - 14:25

Marketplace's Role in Boosting Omnichannel Strategy

Room: Open Platform


Retail For Worten (Sonae Group), Portugal's leading home electronics retailer, there was no question that with 40%+ click & collect orders already on their eCommerce store, their 190 stores had to be integrated to the new marketplace assortment. Hear why this omni-channel retailer launched deliver-to-store with their Mirakl-powered marketplace from day 1, and take a deep dive to learn: - What is the customer experience for delivery, pick-up and returns? - What kind of challenges they faced including change management? - What are the results for the business and for customers?


Mirakl powers your platform business strategy by allowing you to quickly launch an online marketplace. Marketplaces allow companies to easily add products and services by connecting third-party sellers and service providers. The Mirakl Marketplace Platform automates the hard things about marketplace management: Seller onboarding, service quality control, and order distribution; on a turn-key solution that’s easy to integrate into any e-commerce platform. Mirakl Catalog Manager makes it easy to manage product data quality at marketplace scale. Over 200 customers in 40 countries trust Mirakl’s proven expertise and technology.


Read Mirakl’s latest eBook: “Platform Your Business to Win" to learn the different types of platform models, Platform Pioneer stories, and the first steps you should take to kick start your business' platform revolution. 


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